Advertisers must have a reasonable basis for any advertising claims before they are disseminated. In this hour-long webinar, we will discuss common types of advertising claims from superiority claims and comparative advertising to puffery and environmental claims. We will also cover the use of qualifiers and disclaimers. Finally, the webinar will conclude with a discussion of the use of consumer reviews in advertising.
Presenters:
Fara S. Sunderji, Partner, Dorsey & Whitney LLP
Charlene M. Krogh, Partner, Dorsey & Whitney LLP
View the materials from the webinar.
**NOTE: Watching this recording does not allow the user to obtain CLE, CPD, CPE or HR credits.