The purchase enables Samsonite to extend its brand portfolio beyond its traditional strength in travel luggage and participate in the large and growing smartphone case market, estimated to be $2.3 billion in the United States alone. Adding this valuable new brand to Samsonite's powerful mix put our talented team of intellectual property protectors to work. We drew from across the firm to safeguard vital business assets and maximize revenue streams. Our team will continue to assist with the valuable Speck assets with the speed and agility needed to help maintain our client's competitive advantage.
Samsonite enters market for mobile device cases with strategic purchase of Speck
Our international client Samsonite acquired Speculative Product Design (Speck), a leading U.S. designer and distributor of slim protective cases for personal electronic devices.